Digital marketing strategy, SEO and Social Media Marketing

What you’ll learn

  • Learn how is inbound marketing different, phases of implementation & how to generate pull factor in your reach building efforts.
  • Learn how to aggregate audience & impact their thinking to generate high potential leads.
  • Learn all the latest techniques of website optimization and landing pages and forms designing.
  • Learn how to make better market decisions and competitor analysis
  • Creating valuable content that aligns with the needs of your target audiences and inspires long-term customer relationships.
  • Understanding the fundamental components of inbound marketing- goals, contacts, buyer personas, buyer’s journey, and content strategy

Requirements

  • No programming experience needed. You will learn everything you need to know

Description

The Inbound Marketing Course, as an Internet marketing concept or a strategy, Digital Marketing found its roots in permission marketing and content marketing. As a holistic approach it also incorporates other acknowledged online marketing techniques like search engine optimization (SEO), social media marketing, e-mail marketing, CRM, web automation etc. The main idea behind Inbound Marketing is to attract visitors to a website by creating and distributing useful content, convert those visitors into leads, earn their trust and then turn them into loyal customers. Inbound Marketing 101 course and KPI & Google Analystics approach is focused on pull marketing techniques rather than push techniques that interrupt the internet users with an advertising message. Therefore, essential for this strategy is to develop high quality and targeted content, make it available on a search engine friendly web site and share the information on the social media and by other effective means (Zlatko, 2015). According to proponents of Inbound marketing, the content marketing is just one part (an important one) of the holistic Inbound marketing strategy.

Why Inbound marketing is more important ?

  • Traditional marketing: interruptive, marketer/salesperson-centric

  • Inbound marketing: be part of the conversation, buyer/human-centric

  • Focus efforts on getting the right people to your site

  • Empower customers

  • The Inbound Methodology: attract, convert, close, delight

  • Analysis is essential to a successful inbound strategy

#Melhor Curso de Marketing Online Inbound e Digital

#En İyi Online Inbound ve Dijital Pazarlama Kursu

Inbound marketing

Inbound

Marketing analytic

Marketing kpi

Inbound sales

lucidchart

kpi

marketing analytics

vidyard

marketing 101

HubSpot

Content Marketing

Copywriting

CRM Customer Relationship Management

digital marketing

seo

free digital marketing course

marketing

digital marketing course

social media

social media marketing

complete digital marketing course

The complete digital marketing course

ecommerce

Social Media Marketing

Marketing Strategy

Facebook Marketing

Who this course is for:

  • Business students, Marketing students, Digital Marketing students, UG, PG and Engineering Students